Web banner design is intended to leave people with a good impression of your company and intrigue them about your products. It’s pretty surprising then to find out how many companies are happy to turn their customers off their products and disrespect them with shoddy/deceptive web banner design. [More]

Web banner design should be something your company can be proud of! Unfortunately many companies outsource their design work to low cost designers and the end result is ugly, flimsy web banner design that is more likely to turn people off your brand for life than convince them to part with their cash. [More]

Web banner design involves a number of disparate elements functioning as a cohesive whole with the overall aim of increasing traffic to a certain site. While some marketers completely miss the point from the start, many exhibit sound sensibilities but fail to capitalize as a result of one or more minor elements being misaligned. Let’s review the elements that make web banner design a cohesive whole. [More]