Flash banner design is a delicate art. There are few things more irritating and pointless on the net than a poorly designed flash banner. Bad flash banner design does your company more harm than good. The following are ten tips to help you create a more attractive, user friendly flash banner: [More]

1. Web banner design can get a little tricky sometimes. A lot of marketers go all out trying to be clever and the end result is usually a loud, irritating banner that sours people’s opinion of your business. Let’s take a look at ten simple steps to ensure that your banner nets you a ton of traffic and conversions: [More]

Web banner design typically goes two ways: it works well and nets you a boatload of high quality traffic, or it all goes terribly wrong and your brand is irreversibly tarnished. With so much at stake it makes sense to take care, so without further ado we now present our patented top ten web banner design best practices: [More]

Flash banner design is something that most marketers could use a crash course in. Unfortunately it seems that the majority have never heard the expression ‘less is more’ as far too many flash banners these days display all the subtly and nuance of a slap in the face
So what makes good flash design? [More]

Landing page design is as important as any other aspect of your marketing campaign and deserves to be treated as such. Even if you have the best banner design in the world you still need an equally effective landing page to close the deal. The following is a list of ten tips to achieve a great landing page design every time: [More]

Landing page design is a minor art unto itself. Unfortunately in the rush to knock out a comprehensive campaign a lot of marketers overlook the importance of their landing page. The reason for this is the deceptive truth that more traffic equals more sales. [More]

Flash banner design has always been shrouded in controversy. Most marketing companies recommend against using flash banners, however when they’re design is carefully handled by experts they can surpass their static equivalents in terms of both aesthetics and conversions. The following are ten ways to make sure your flash banner design hits the target every time: [More]

Landing page design is the art of turning traffic into conversions. Of course getting conversions should be the focus of any marketing campaign, however all too often marketers focus their time, money and effort on web banners, PPC, email marketing, etc. and neglect to create a truly impressive landing page design. [More]

Web banner design should be a crucial element of any online marketing campaign. Unfortunately a lot of marketers take the necessary time to design an effective, user friendly banner and end up doing more harm to their business than good. We don’t want that to happen to you so the following are ten tips to take your banners to the top:
1.Use bright colors. Experiment a little and rule out the combinations that clash.
2.Include a call to action. If you want people to follow your banner give them a little nudge with an icon that says ‘tell me more’
3.Try and keep file size to a minimum so your banner loads quickly every time. Elaborate flash animation can be risky.
4.The best way to build your company is to build your brand. Allow people to familiarize themselves with your brand by using the same colors, logo, etc. for everything you produce.
5.If you decide to go with a flash banner make sure you give consumers the option to pause/close it. If not you’ll you could irritate your potential customers.
6.Use a small amount of persuasive text. If you use a lot of text you can rest assured that people don’t read it, and in the case of flash banners you’ll have to loop text extremely quickly.
7.Instead of having your flash banner loop endlessly have it stop and display your logo/slogan.
8.Make sure your text is targeted specifically for the demographic you’re after. Chasing multiple demographics usually results in weak, unappealing text.
9.Reel em in quick with a free giveaway. Free games are fun. Free software is nice. Free stuff makes people love you.
10.Reassure people by offering warranties and satisfaction guarantees.

Landing page design is not something you can afford to ignore. Though the main focus of your marketing campaign may be generating massive volumes of traffic, it’s your landing page design that will seal the deal. Unfortunately a lot of marketers don’t put in the effort and waste big opportunities. So you don’t make the same mistakes, we officially present the 10 secrets to landing page success: [More]