Flash banner design is a contentious field. Most internet marketing companies will actually recommend against using flash for your banner campaigns. However most of the concerns about flash banners can be disregarded if you just take a little care designing the darn things, so let’s take a quick look at a few ways to improve your banners. [More]

Web banners sit at the apex of advertizing media. We have never known more about consumer psychology than right now. Does this mean that consumers are easier to manipulate than before? Absolutely not, everything marketers learn about consumer psychology is learned by the consumer as well. [More]

Email marketing templates can be an extremely effective and impressive asset. The biggest advantage of email marketing compared to other forms of advertizing such as television and print media is that it is simply much cheaper. However it doesn’t pay to cut costs by banging out a shoddy design. [More]

Twitter layout design is finally starting to get the attention it deserves. Marketing in 2011 is all about branding yourself as modern technology makes it possible for people with only limited technical knowledge to create attractive designs. While the tools are all there, inexperience can still lead to mishandling and neglect of the opportunities available. The following are a few suggestions to help you on your way. [More]

Landing page design is all about conversions. If the customer has reached your landing page congratulations the hardest part of your job is finished, you’ve got the customer to your site and now all you’ve got to do is close them. The content and quality of your landing page is what will secure those conversions, so listen up while the experts share some of their trade secrets.
A good landing page is clean, clear and simple. [More]

Web banners represent the latest phase of advertizing, from the earliest forms of print advertizing plastered on the walls of the ancient world to the eye catching, all singing all dancing web banner, advertizing has come a long way and a formidably large body of work has been developed to explain the intricacies of consumer psychology. [More]

Email marketing templates are the key to a good email marketing campaign. Many companies attempting email marketing campaigns for the first time think that all they need is a big client database to plow through and the sales will just roll right in. The fact is though that a bad template can do your company more harm than good. [More]